Ram Realty Services has selected an artist for its large-scale public art project in downtown West Palm Beach. Tristan Eaton, an internationally known street artist and designer, will create a mural on the eastern-facing side of the six-story Alexander Lofts building at 326 Fern St. Ram is transforming the historic Southern Bell regional headquarters into a contemporary apartment community featuring urban, loft-style units. This art project and modern complex will bring a vibrant new aesthetic to downtown.
The awarding of this project to Eaton and his team is the culmination of a comprehensive selection process that began with a Call to Artists and included significant input and guidance from The Cultural Council of Palm Beach County. Eaton is based in Los Angeles and his work can be seen in galleries around the world and in the permanent collection of the New York Museum of Modern Art. His selection is designed to energize the local arts community and inspire expanded creativity in the downtown.
“The selection of Tristan Eaton is an indication of the excellence and sophistication expected in West Palm Beach,” said Rena Blades, President and Chief Executive Officer of the Cultural Council of Palm Beach County. “Tristan’s work truly represents the diversity among our citizens and the forward-thinking, contemporary cultural identity of our city. The selection process has heightened civic input and engagement, and this highly visible artwork will make Alexander Lofts a landmark for people walking and driving within our city.”
Eaton is renowned for creating large-scale murals in urban landscapes, and is an art consultant to major brands such as Fisher Price, Nike and Disney. The Alexander Lofts Public Artscape will be easy for downtown residents and visitors to see, as the total wall area exceeds 7,000 square feet. The project is expected to be completed this spring.